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User Interface Design (UI)

By Tia Dang | last updated 7th December 2020


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What is User Interface Design?

UI Design focuses on the visual experience of the customer’s journey. Concentrating on the graphical style it defines how a user interacts with an interface.

The Visual Aspect

A UI Designer takes into account all the visual and interactive elements of a product interface, including buttons, icons, spacing, typography, colour schemes, and responsive design..

Key point:Users should be encouraged to take action via the homepage interface.The call to action (CTA) sets out what is supposed to be achieved by the consumer. This button should be clear and engaging.

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