Transform the online presence of a global manufacturing business to enable it to expand into new markets and categories.
SEKO is an innovative and global market leader in chemical dosing solutions for multiple applications across different industries.
With ambitious growth plans, the business needed an online presence that reflected its market position, whilst also clearly communicating a complex and wide ranging product offering.
Working closely with the SEKO brand and marketing teams, we started with in-depth Discovery sessions to get clarity and insights into the product offering and audience needs. This work underpinned a UX design process whereby the product offering was streamlined to deliver an optimised user flow for prospective SEKO customers