CASE STUDY

Serendipity B2CEcommerce Website

Serendipity diamonds

Client

Jewellery retail

Industry

UK, Europe, USA

Region

ECOMMERCE

solution

THE BRIEF

Serendipity is one of the UK’s leading jewellery retailers. They required a secure, powerful and compelling eCommerce offering to grow their online business. It needed to accommodate a raft of industry-specific complexities and it needed to be smart enough to keep back end administrative chores down to a minimum.

THE SOLUTION

An interactive ecommerce solution for a high-end jewellery company. Serendipity needed a platform to accommodate their customers and increase digital sales; our team designed and built bespoke ecommerce software with user experience at the centre, resulting in a fully responsive and appealing website. A special feature that we developed for the website was formula based pricing: as a retailing company offering customisable products, it was essential for there to be an automatic, adaptable and accurate system of creating prices. From the sleek user interface to the intuitive navigation, Serendipity’s customers are given a pleasing experience each time they visit the site, making sure that they always come back for more.

Activities

Concept Development

Custom CMS Build

Systems Integration

UX Design

Website Build

Lifecycle Services